Blog

Insights, tutorials, and thoughts on modern software development

Cost Per Install
How Much Should You Budget for iOS User Acquisition in 2025?
Learn how to create realistic iOS user acquisition budgets for 2025. Discover budget allocation strategies, cost factors, and ROI optimization techniques.
JD
Jesse LempiƤinen2025-08-01
App Store Optimization
App Store Optimization (ASO) Complete Guide for iOS Apps in 2025
Master App Store Optimization with proven ASO strategies for iOS apps. Learn keyword optimization, conversion rate improvement, and ranking techniques.
JD
Jesse LempiƤinen2025-08-01
App Store Optimization
App Store Optimization (ASO) Complete Guide: Boost iOS App Visibility in 2025
Master App Store Optimization with proven strategies to increase organic downloads, improve keyword rankings, and maximize iOS app discoverability.
JD
Jesse LempiƤinen2025-08-01
Apple Search Ads
Apple Search Ads Complete Beginner's Guide 2025: Setup to Optimization
Master Apple Search Ads from setup to advanced optimization. Complete beginner's guide covering campaign creation, keyword targeting, bidding, and performance optimization for iOS apps.
JD
Jesse LempiƤinen2025-08-01
Creative Optimization & Testing
Apple Search Ads Creative Testing: Optimize iOS App Store Campaigns
Master Apple Search Ads creative testing strategies. Learn how to optimize ASA campaigns with proven testing frameworks from Audiencelab experts.
JD
Jesse LempiƤinen2025-08-01
Apple Search Ads
Apple Search Ads Keyword Research: Complete 2025 Guide
Master Apple Search Ads keyword research with proven strategies. Learn how to find profitable keywords, analyze competition, and build winning ASA campaigns for iOS apps.
JD
Jesse LempiƤinen2025-08-01
Apple Search Ads
Apple Search Ads Keyword Research: Complete Guide to Finding High-Converting Keywords
Master Apple Search Ads keyword research with proven strategies to find high-converting, cost-effective keywords. Learn advanced techniques used by top mobile marketers.
JD
Jesse LempiƤinen2025-08-01
App Install Campaigns & Channels
Facebook Ads for iOS App Installs: Complete Campaign Guide 2025
Master Facebook Ads for iOS app install campaigns. Learn optimization strategies, creative best practices, and how Audiencelab maximizes Facebook performance.
JD
Jesse LempiƤinen2025-08-01
Apple Search Ads
Apple Search Ads Optimization: Advanced Strategies to Maximize ROI in 2025
Master advanced Apple Search Ads optimization techniques to improve conversion rates, reduce costs, and scale profitable iOS campaigns in 2025.
JD
Jesse LempiƤinen2025-08-01
Cost Per Install
Average CPI for iOS Games in 2025: Benchmarks & Optimization Strategies
Discover the latest CPI benchmarks for iOS games in 2025. Learn how casual, mid-core, and hardcore games compare, plus strategies to optimize your game's install costs.
JD
Jesse LempiƤinen2025-08-01
Cost Per Install
Best Times to Run iOS App Install Campaigns: CPI Optimization Guide
Discover the optimal timing for iOS app install campaigns. Learn when to run ads for lowest CPI, highest conversion rates, and maximum ROI in 2025.
JD
Jesse LempiƤinen2025-08-01
Cost Per Install
CPI Optimization Tools for iOS Apps: Complete 2025 Guide
Discover the best CPI optimization tools for iOS app marketing. Compare platforms, features, and pricing to reduce install costs and improve campaign performance.
JD
Jesse LempiƤinen2025-08-01
Cost Per Install
CPI vs CPM vs CPC for iOS Apps: Which Pricing Model to Choose?
Compare CPI, CPM, and CPC pricing models for iOS app marketing. Learn when to use each model, expected performance, and optimization strategies for 2025.
JD
Jesse LempiƤinen2025-08-01
Creative Optimization
Creative Optimization for iOS Campaigns: Data-Driven Testing Strategies
Master creative optimization for iOS mobile marketing with proven A/B testing strategies, performance analysis, and data-driven creative development.
JD
Jesse LempiƤinen2025-08-01
iOS 14+ Attribution & Privacy
Cross-Channel Attribution for iOS: Unify Mobile Marketing Measurement
Master cross-channel attribution for iOS marketing campaigns. Learn unified measurement strategies and how Audiencelab connects all touchpoints.
JD
Jesse LempiƤinen2025-08-01
App Install Campaigns
Facebook Ads for iOS App Install Campaigns: Complete Optimization Guide
Master Facebook Ads for iOS app installs with proven strategies for campaign setup, creative optimization, and scaling profitable mobile user acquisition.
JD
Jesse LempiƤinen2025-08-01
Cost Per Install
High CPI on iOS Apps: 7 Proven Strategies to Lower Install Costs
Struggling with high CPI on iOS? Discover 7 data-driven strategies to reduce your iOS app install costs while maintaining user quality and improving ROAS.
JD
Jesse LempiƤinen2025-08-01
iOS Attribution
iOS 14+ Attribution Challenges: Mastering Mobile Marketing After ATT
Navigate iOS 14+ attribution challenges with proven strategies for App Tracking Transparency, SKAdNetwork, and privacy-first mobile marketing measurement.
JD
Jesse LempiƤinen2025-08-01
App Store Optimization
iOS App Store Optimization (ASO): Complete Ranking Guide 2025
Master iOS App Store Optimization with proven ASO strategies. Learn keyword optimization, conversion rate improvement, and how Audiencelab enhances ASO performance.
JD
Jesse LempiƤinen2025-08-01
Cost Per Install
iOS CPI Trends 2025: What Mobile Marketers Need to Know
Discover the latest iOS cost per install trends for 2025. Learn how privacy changes, market shifts, and new attribution methods are affecting CPI rates.
JD
Jesse LempiƤinen2025-08-01
General Mobile Marketing Strategy
iOS Gaming App Marketing: User Acquisition Strategies for 2025
Master iOS gaming app marketing with proven user acquisition strategies. Learn monetization optimization and how Audiencelab maximizes gaming campaign performance.
JD
Jesse LempiƤinen2025-08-01
Lifetime Value & Monetization
How to Calculate Lifetime Value (LTV) for iOS Apps: Complete Guide
Master LTV calculation for iOS apps with proven formulas, cohort analysis, and optimization strategies. Learn how Audiencelab simplifies LTV tracking.
JD
Jesse LempiƤinen2025-08-01
Mobile Analytics & KPIs
iOS Mobile Analytics: Essential KPIs for App Success in 2025
Master iOS mobile analytics with essential KPIs and metrics. Learn how Audiencelab provides comprehensive analytics for iOS app performance tracking.
JD
Jesse LempiƤinen2025-08-01
General Mobile Marketing Strategy
iOS Mobile Marketing Strategy: Complete Framework for 2025
Develop a winning iOS mobile marketing strategy with proven frameworks. Learn strategic planning, channel integration, and how Audiencelab optimizes mobile campaigns.
JD
Jesse LempiƤinen2025-08-01
User Acquisition & Growth
iOS Push Notification Optimization: Boost Engagement & Retention
Master iOS push notification optimization to increase user engagement and retention. Learn best practices, personalization strategies, and how Audiencelab maximizes push performance.
JD
Jesse LempiƤinen2025-08-01
Return on Ad Spend & ROI
iOS ROAS Optimization: Maximize Return on Ad Spend in 2025
Master iOS ROAS optimization strategies to maximize advertising ROI. Learn how Audiencelab helps improve return on ad spend for iOS campaigns.
JD
Jesse LempiƤinen2025-08-01
User Acquisition
iOS User Acquisition Strategy: Complete Guide to Profitable Mobile Growth
Master iOS user acquisition with proven strategies for channel selection, campaign optimization, and scaling profitable mobile app growth in 2025.
JD
Jesse LempiƤinen2025-08-01
User Acquisition & Growth
iOS User Retention Strategies: Boost App Engagement in 2025
Discover proven iOS user retention strategies to increase engagement and reduce churn. Learn how Audiencelab helps optimize retention campaigns.
JD
Jesse LempiƤinen2025-08-01
Creative Optimization & Testing
iOS Video Ad Creative Best Practices: Drive Higher Conversions
Master iOS video ad creative optimization for maximum conversion rates. Learn proven strategies and how Audiencelab tracks video performance.
JD
Jesse LempiƤinen2025-08-01
Mobile Analytics
Mobile Analytics for iOS Apps: Essential KPIs and Measurement Strategies
Master mobile analytics for iOS apps with comprehensive KPI tracking, user behavior analysis, and data-driven optimization strategies for 2025.
JD
Jesse LempiƤinen2025-08-01
iOS 14+ Attribution & Privacy
SKAdNetwork 4.0: Complete Guide to iOS Attribution Post-Privacy
Master SKAdNetwork 4.0 for iOS app attribution. Learn implementation, optimization strategies, and how Audiencelab maximizes SKAN performance.
JD
Jesse LempiƤinen2025-08-01
Cost Per Install
Why Is My iOS App CPI So High? Common Causes & Solutions
Discover why your iOS app CPI is higher than expected. Learn the common causes of high install costs and proven strategies to reduce them effectively.
JD
Jesse LempiƤinen2025-08-01
Analytics
Getting Started with Data Attribution: A Complete Guide for 2024
Learn the fundamentals of data attribution, from basic concepts to advanced multi-touch attribution models. Discover how to track and optimize your marketing campaigns effectively.
JD
Sarah Chen2024-01-15
Privacy & Compliance
Privacy-First Marketing: Complete Guide to GDPR, CCPA, and Cookie-less Attribution
Master privacy-first marketing strategies. Learn how to navigate GDPR, CCPA, iOS 14.5+, and implement cookie-less attribution while maintaining campaign effectiveness.
JD
Jesse LempiƤinen2024-01-10